Why a Website Audit is Essential
Your website is your most important marketing asset. But do you know whether it's technically sound? Slow load times cost you 7% conversion per second. Missing meta tags make you invisible to Google. Security vulnerabilities put your customers and your business at risk.
A professional website audit from an agency costs €1,000-€5,000. With the Website Audit Agent, you get it for 3 credits.
What the Website Audit Agent Checks
SEO (80+ Rules)
- Title tags: Present, correct length (50-60 characters), includes keyword
- Meta descriptions: Present, correct length (150-160 characters), includes CTA
- H1-H6 hierarchy: Exactly one H1, logical structure
- Image alt text: Descriptive, keywords used where appropriate
- Internal linking: Sufficient, no dead ends
- Canonical URLs: Correctly set, no duplicates
- Robots.txt: Present, correctly configured
- XML sitemap: Present, up to date, submitted to Search Console
- Schema markup: Structured data for rich snippets
- Hreflang: Correctly set for multilingual pages
- URL structure: Clean URLs, no parameter duplicates
- 301 redirects: No redirect chains, no loops
- Keyword density: Natural, not over-optimized
- Content length: Sufficient for the topic
- Duplicate content: No internal or external duplicates
- Thin pages: No pages with too little content
Performance (50+ Rules)
- Core Web Vitals: LCP (<2.5s), FID (<100ms), CLS (<0.1)
- Image optimization: WebP/AVIF format, correct sizes, lazy loading
- Caching: Browser cache, CDN, service worker
- Compression: Gzip/Brotli for HTML, CSS, JS
- JavaScript: Async/defer loading, code splitting, tree shaking
- CSS: Critical CSS inline, rest lazy loaded
- Server: Response time under 200ms, HTTP/2 or HTTP/3
Security (40+ Rules)
- HTTPS: Valid, correct redirect, HSTS header
- Content Security Policy: XSS protection
- X-Frame-Options: Clickjacking protection
- Cookie security: Secure, HttpOnly, SameSite flags
- Dependencies: No known vulnerabilities
- Privacy: Cookie banner, GDPR compliance
Accessibility (30+ Rules)
- WCAG 2.1 Level AA: Compliance check
- Contrast: At least 4.5:1 for normal text
- Keyboard navigation: All functions reachable via keyboard
- Screen reader: ARIA labels, landmark roles
- Alt text: Descriptive for all informational images
What You Get
- Score per category: 0-100 for SEO, performance, security, accessibility, mobile
- Prioritized issues: Critical → Important → Nice-to-have
- Concrete fix instructions: Exactly what to do, with code examples
- Quick wins: The 5 optimizations with the biggest impact
Conclusion
A website audit is the first step toward better rankings and more conversions. The Website Audit Agent makes it fast, thorough, and affordable.
Start your website audit now.
Further Reading
- AI Analytics & Tracking - Set up event tracking and conversion measurement after your audit
- AI Programmatic SEO - Scale your SEO with hundreds of optimized pages
- AI Onboarding & CRO - Optimize your post-signup flows for higher conversion rates